The partner portal, the brief intake, the production flow, the review loop, the hand‑off. Six pages of operational detail compressed into one. If you want to know what working with us actually looks like — this is it.
The portal is the operational heart of every partnership. It's where briefs are submitted, where jobs are tracked, where deliverables drop, and where SLAs are logged.
It's also branded as your agency — your team's logins, your colours, your team can see all jobs across every client. It is the only place where the "WhiteLabelSEO" name appears.
No one‑size brief template. Send us whatever's fastest for you — a Loom, a portal form, or an existing brief you've used elsewhere. The 4‑hour acknowledgement SLA starts the moment the brief arrives, regardless of format.
The default for most partners. Open Loom, walk us through your client's situation, what you've sold, and what you need — 2 to 5 minutes is usually enough. We extract the brief.
~5 min from your sideOne‑page brief in the partner portal: client name (encrypted), service tier, deliverable scope, brand assets, deadline. Best for partners who want a paper trail.
~12 min from your sideIf you already have a brief template you use internally — Notion page, Google Doc, Asana ticket — just forward it. We work against whatever format you use.
~2 min from your sideEvery job — retainer or project — passes through the same five‑stage internal workflow before it leaves our shop. The partner review at stage 4 is non‑negotiable.
Acknowledged inside 4h. Scope confirmed, owner assigned, start date posted.
Named lead writes a short internal scope. If anything's unclear, we ask once — batched, not weekly.
Specialist team does the work. Status live in portal. Daily Loom updates available on request.
Deliverable lands in your inbox first. Always. Revisions in scope, unlimited. You decide when it goes to the client.
Final version branded, exported, ready to forward. Loom walkthrough available for your client call.
No "we'll figure out the format on the way." Every deliverable type has a standard format set, with editable source files included so you can adapt on your side if needed.
175‑check Screaming Frog + manual audit. Prioritised fix list, Core Web Vitals scorecard, schema gaps, internal linking map. Branded PDF + editable Google Doc.
5 pages. Headline numbers, ranking deltas, work shipped, strategy note. In your template, your logo, your colours, your footer. Editable source included.
Custom Looker Studio dashboard, your colours and logo, refreshed weekly. Rank tracking, traffic, conversions, backlinks, GBP insights. Shareable link, no login required.
Search‑intent brief, entity map, outline, FAQ block, top‑10 SERP analysis, internal link plan. Built to hand to your writer or our writer to fulfil.
Repo transfer to your GitHub org, credentials, README, deploy notes. Lighthouse + axe‑core certification. Loom walkthrough for your dev team. Care plan optional.
8–12 slide quarterly review: where the campaign stands, what's compounding, next quarter's priorities. Editable source for your client meeting.
No "you can reach us on Slack, email, WhatsApp, our portal, our voicemail, our pigeon line." One canonical channel per partnership — chosen by you in the onboarding kickoff. We work the same way against all four.
We'll walk you through the live portal, the sample report formats, and your would‑be named strategist's existing partner accounts (anonymised). 30 minutes, NDA signed live.