These terms govern the white-label partnership relationship. By submitting a brief or entering into a partnership agreement, you agree to these terms. If you have a signed Master Service Agreement (MSA), that document takes precedence where it conflicts with these terms.
"WhiteLabelSEO" (also "we," "us," "our") refers to the white-label fulfilment company operating under that trade name, based in the United States. "Partner" or "you" refers to the digital agency or individual entering into a service relationship with us.
We provide white-label fulfilment services including organic SEO, local SEO, Google Business Profile management, and web design. All services are delivered under the Partner's brand identity. The specific scope, deliverables and pricing for each engagement are confirmed in writing (via email, brief form or MSA) before work begins.
Our standard service level commitments are:
Where we miss a committed SLA without cause, the affected month's fee is credited. This is applied automatically — you do not need to request it.
Upon full payment, all deliverables created for you become your property. We retain no rights to reuse, repurpose or reference your client work or branded deliverables. We retain ownership of any proprietary tools, templates, or processes we use to create deliverables — but not the outputs themselves.
Unlimited revisions are included within the agreed scope of each deliverable. Revisions outside scope (e.g., adding new pages to a web project beyond the agreed count) may be scoped and quoted separately. Revision requests must be submitted within 14 days of delivery.
Either party may terminate the partnership with 30 days' written notice. There are no cancellation penalties or lock-in clauses. Work in progress at the time of notice will be completed or handed over in a clean state. Prepaid fees for work not yet started are refunded pro-rata.
Our total liability for any claim arising from the services shall not exceed the fees paid to us in the 3 months prior to the claim. We are not liable for indirect, consequential, or lost-profit damages. We make no guarantees about specific search ranking outcomes, as these are determined by third-party platforms.
These terms are governed by the laws of the State of Delaware, USA, without regard to conflict-of-law provisions. Disputes shall be resolved in the courts of Delaware, unless both parties agree to alternative dispute resolution.
We may update these terms with 30 days' advance notice to active partners via email. Continued use of our services after the effective date constitutes acceptance. Material changes will never be applied retroactively to signed MSAs.
Questions about these terms: partnerships@white-labelseo.com