Local seo white label pricing starts at $750 a month per location. Our posted prices are $750, $1,150, or $1,800 a month per location for local SEO, and $350, $600, or $900 a month per profile for Google Business Profile management. The Managed Local bundle, which combines local SEO, GBP, and website care, is $990 or $1,490 a month. This post lists the full price list, explains what each tier covers, shows the margin math, and names the traps in cheap offers.
Local SEO is priced per location because the work is per location. Each location has its own profile, its own citations, its own local pages, and its own map pack to win. A second location is not a copy of the first. It is a second job. Our service page for white label local seo solutions sets out the service, and the prices below are the posted rates for it.
Quick answer. Local SEO: $750, $1,150, or $1,800 a month per location. GBP management: $350, $600, or $900 a month per profile. Managed Local bundle: $990 or $1,490 a month. Discounts: 15% off when local SEO and GBP run on the same profile, 10% off every retainer with three or more services, 5% off for annual prepay.
The posted price list
All prices are in USD, per month, unless noted. There are no setup fees and no annual contract. Terms are month to month with 30 days notice to cancel. The table below is the full posted list for local work.
| Service | Tier 1 | Tier 2 | Tier 3 |
|---|---|---|---|
| White label local SEO, per location | $750 | $1,150 | $1,800 |
| White label GBP management, per profile | $350 | $600 | $900 |
| Managed Local bundle (local SEO + GBP + website care) | $990 | $1,490 | Not offered |
| Website care plan, per month | $190 | $190 | $190 |
The tier for a location depends on the scope of the work: how many services the business offers, how many local pages it needs, and how hard the local market is. The exact deliverables for each tier are set on the call and listed in the brief, so the agency knows what it is reselling before the first month starts. See the full price list on our pricing page.
What local seo white label pricing covers
Local SEO work covers the five things that move a business in the map pack: the Google Business Profile, citations, local landing pages, reviews, and reporting. The profile work keeps the details right, the categories right, and the posts going out. Citations keep the name, address, and phone number the same everywhere they appear. Local pages give each service and each area its own page to rank. Reviews get asked for and answered. The monthly report shows what changed, under the agency brand.
What the price does not cover matters just as much. Ad spend is not included, and no local SEO price should pretend it is. A website build is not included either: that is a fixed fee, with a brochure site at $1,900, a service site at $3,500, and a multi location site at $5,900. And the Business Profile itself is free. Google states that a business can manage how it shows up on Maps and Search at no charge, so what an agency pays for is the management, not the profile. See the Google Business Profile help page for the free listing itself.
Two terms in the service are worth knowing. First, the monthly branded report arrives on the 3rd of every month, and a missed deliverable means that month is not charged. Second, one named account lead runs each partner account, with a 4 business hour response commitment. Those two terms are part of the price, not extras, and they are the reason a cheap offer that lacks them costs more in the end.
What changes the price
Four things move a location between tiers. The first is the number of locations: each one is priced on its own, so five locations at the middle tier is $5,750 a month before discounts. The second is the market: a plumber in a small town and a dentist in a big city do not need the same amount of work, because the map pack in the big city has more rivals fighting for the same three spots. The third is scope: more services, more areas, and more pages mean more work. The fourth is the starting point: a profile with wrong details and no reviews takes more fixing in month one than a profile that only needs steady posting.
None of those four is a reason to quote a client before the brief. Price the tier after the brief, not before it. An agency that quotes $750 for a location that needs $1,800 of work either loses margin or cuts corners, and both end the same way: a client who leaves. That is how local seo white label pricing stays honest: the tier follows the brief, not the other way round. Our guide to white label local seo tools shows which tools produce the numbers behind the tier decision.
Worked example: the margin on one location
Take a dental clinic with one location. The agency buys the middle local SEO tier at $1,150 a month and resells it at $2,000 a month. The margin is $850 a month, or $10,200 over 12 months, from one location. Add GBP management at $600 and resell it at $1,000, and the margin grows by $400 a month. The work is delivered under the agency brand, the report carries the agency logo, and the client never sees the fulfillment partner.
Five locations change the shape. Five locations at the middle tier cost $5,750 a month. Resold at $2,000 each, the agency takes $10,000 a month and keeps $4,250 a month in margin. That is the point of per location pricing: the margin repeats with each location, and the agency does no extra sales work for locations two to five. The discount rules below make the same five locations cheaper still.
The discounts work on the posted prices. Local SEO at $750 plus GBP at $350 is $1,100 a month combined, and 15% off that combined price is $165, so $935 a month when both run on the same profile. Running three or more services takes 10% off every retainer. Annual prepay takes 5% off. Confirm the discount basis with the provider before quoting it to a client, because the 15% figure here is read as off the combined price.
Bundle vs separate: which costs less
The Managed Local bundle combines local SEO, GBP management, and website care in one price. The table below compares the bundle with buying the same three services apart, at the lowest tiers. The bundle wins at the low end. Check the tier mapping before quoting, because bundle tiers and separate tiers do not always match one to one.
| Option | Monthly cost | What it includes |
|---|---|---|
| Separate, lowest tiers | $1,290 | Local SEO $750 + GBP $350 + website care $190 |
| Managed Local Essential | $990 | Local SEO + GBP + website care |
| Managed Local Pro | $1,490 | Local SEO + GBP + website care, wider scope |
The gap is $300 a month at the low end: $1,290 apart against $990 bundled. Over 12 months that is $3,600. The bundle fits a client who needs all three services every month. Buying apart fits a client who needs only one or two of them, or whose website is already covered by another care plan. Do not bundle a service the client does not need just to reach the bundle price. For the structured data that supports local pages, see the Google local business structured data guide.
Cheap offers: what to check before you buy
A local SEO offer far below $750 a location should raise questions, not excitement. Five checks sort a real bargain from a trap.
- What is in the monthly work? Ask for the deliverables list in writing. An offer with no list is a price with no work behind it.
- Who owns the profile? The Business Profile must stay in the client name, with the agency as manager. A provider who holds the profile hostage owns the client, not the agency.
- Are citations real? Ask how many citations are built, on which sites, and whether the name, address, and phone number match everywhere. Bulk directory spam is not citation work.
- What does the report show? A real report shows map pack positions, calls, and the work done. A report that only shows traffic hides the local result.
- What happens when a deliverable is missed? A provider with no answer to this question has no promise behind the price. Our rule is simple: a missed deliverable means that month is not charged.
Who local SEO pricing fits and who it does not fit
Who it fits
This pricing fits an agency that sells to local businesses: contractors, clinics, law firms, and retail shops with one or more locations. It fits best when the agency resells at a clear markup, keeps the client relationship, and lets the fulfillment partner do the work under the agency brand. Multi location clients are the best fit of all, because the margin repeats per location. See how other agencies judge a partner in our guide to white label local seo agencies and partners.
Who it does not fit
This pricing does not fit a business with no physical service area and no local search demand, such as a purely online store with no local customers. It also does not fit an agency that wants to buy one location and split the work across five client sites: each location is its own job, and splitting it thins the work until nothing ranks. In that case a national SEO plan is the better buy, and our page on white label gbp management shows where GBP work alone fits instead.
Frequently asked questions
How much does white label local SEO cost per location?
Our posted prices are $750, $1,150, or $1,800 a month per location, in USD. The tier depends on the scope of the work for that location. GBP management is priced separately at $350, $600, or $900 a month per profile. The Managed Local bundle, which combines local SEO, GBP, and website care, is $990 or $1,490 a month.
Is a Google Business Profile free?
Yes. Google states that a business can manage how it shows up on Maps and Search at no charge. What an agency pays for is the management: keeping the details right, posting, answering reviews, and tracking the map pack. The profile itself costs nothing, and any quote that charges for the profile alone is charging for something Google gives away.
What margin can my agency keep on local SEO?
It depends on the resale price. As a worked example, our middle local SEO tier costs $1,150 a month. Resold at $2,000 a month, the agency keeps $850 a month per location. Five locations at that margin is $4,250 a month. The bundle and the discounts below change the math further, so price the resale first and the cost second.
Is the Managed Local bundle cheaper than buying separately?
On the lowest tiers, yes. Local SEO at $750 plus GBP management at $350 plus website care at $190 adds up to $1,290 a month, while the Essential bundle is $990 a month. That is $300 less a month for the same three services at the lowest tiers. Check the tier mapping with the provider before quoting a client, because bundle tiers and separate tiers do not always match one to one.
Are there discounts on white label local SEO?
Yes. Local SEO and GBP on the same profile get 15% off. Running three or more services gets 10% off every retainer. Annual prepay gets 5% off. As an example, local SEO at $750 plus GBP at $350 is $1,100 a month combined, and 15% off that combined price is $165, so $935 a month. Confirm the discount basis with the provider before quoting it to a client.
Local seo white label pricing works when the resale is set first, the cost second, and the discount last. That order keeps the margin real. Local SEO at $750 to $1,800 a location, GBP at $350 to $900 a profile, and the bundle at $990 or $1,490 give an agency a price for every local client it signs. If you want the local work delivered under your brand, book a 30 minute call. We sign the NDA on the call and can start your first job within 48 hours of the brief.
If you want to resell local SEO, our white label local seo reseller program guide explains how partner and reseller programs work.